Clarification about Camille Herron, Wikipedia, and lululemon

I want to take a moment to clarify a few points from a previous conversation on this podcast with Marley Dickinson regarding Camille Herron.

Since that episode aired, additional information has been brought to my attention, and I want to make sure listeners have that context.

First, Camille Herron has never admitted to making edits to her own Wikipedia page or to the pages of other athletes, and has consistently denied being responsible for those edits.

Second, her husband, Conor, has publicly stated that he was responsible for the edits in question, that he made the edits in good faith, and that Camille was not involved.

And third, regarding Camille’s relationship with lululemon, her representatives have confirmed that her contract was terminated under a standard “no cause” provision, and not because of any ethical breach or misconduct on her part.

To the extent that anything discussed on this podcast may have suggested otherwise, I regret any misunderstanding.

My goal is to ensure that this additional context is clearly communicated so listeners have an accurate understanding of these points.

 

Further Reading

For further reading, please see Alison Wade’s reporting at Fast Women, which provides additional context on the Wikipedia edits and raises questions about aspects of the initial reporting: September and October 2024.

Written by

Josh Rosenthal is the founder of Borderlands, an editorial media company built around trail running, ultrarunning, and the culture surrounding the sport. Through essays, films, interviews, and the Borderlands Trail + Ultra Running Podcast, he is building Borderlands into a media institution for deeper stories, sharper counterpoints, and a fuller celebration of trail running. His work brings taste, curiosity, and cultural analysis to a sport often covered through race results, gear, and athlete-led narratives.